![]() ![]() Peacock Premium with ads is $4.99/month, without ads $9.99/month - except if you’re a Comcast customer, in which case ad-supported Peacock Premium is free. (Neither has HBO Max.) There's also some potential for confusion because Peacock has decided to offer three tiers - free, premium with ads, and premium without ads. For one thing, as I write this, it hasn’t worked out a deal to be carried on either Roku or Amazon, which between them serve 80 million U.S. ![]() ![]() Peacock’s launch won’t be perfect, either. Somewhere in between these two is HBO Max, which has the advantage of HBO but has also created a lot of brand confusion, since it has a ton of content that isn’t HBO at all. Less fantastic was Apple TV+, which has had a few nice shows but seems to mostly be a vanity line for celebrity fluff. Disney+ had a fantastic launch, and the July 3 debut of Hamilton has kept its momentum going strong. The official launch of Peacock today marks the fourth high-profile streaming service to debut in nine months. ![]()
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